MARK 4325

INTERNATIONAL MARKETING.

University of Texas at Arlington · UGRD · Fall 2026

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This class examines the impact of sociocultural, economic, technological, governmental, and demographic factors on the international marketing mix. Students will develop a culturally intelligent perspective of environmental factors that must be taken into consideration when formulating marketing strategies of businesses operating in the global marketplace. Prerequisite: MARK 3321 with a grade of C or better.

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Class #texas_arlington_new-4323Fall 2026UGRD3 credits
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