MKTG 644

HealthTech for Improving Customer Care

Texas A&M University · UGRD · Fall 2026

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Credits 3. 3 Lecture Hours. Contemporary examination of the development, marketing and co-created value-in-use aspects of technology products (e.g., databases, applications, mobiles, wearables) in the health industry used to improve the delivery, payment, and/or consumption of care. Prerequisites: MKTG 321 , MKTG 409 , or MKTG 621 .

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Class #texas_am-1012Fall 2026UGRD
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