MKTG 427

Retail Capstone

Texas A&M University · UGRD · Fall 2026

1 section

Catalog description

Credits 3. 3 Lecture Hours. Problems and opportunities faced by retail buying organizations; development of effective strategies through application-oriented activities, researching industry trends, development of buy plans, product assortment planning, competitor analysis, and the buyer’s role in product development. Prerequisite: MKTG 321 .

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Class #texas_am-0982Fall 2026UGRD

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