Crafting Business Strategy

Catalog description

Credits 1 to 4. 1 to 4 Lecture Hours. Analysis, decisions and actions taken by companies to create sustainable competitive advantages; environment, competitor and stakeholder analysis; strategy formulation; strategy implementation and control; corporate governance; diversification; mergers and acquisitions; innovation and market share; nature of strategy and its relationship with performance. Prerequisite: For Master of Science in Business students only.