School Public Relations

Catalog description

This is an introductory course for the Superintendent certification candidate. The course examines current sociological and demographic educational issues. It includes management models, communication strategies, bond election campaigns, community advisory boards, interpersonal skills, and the role of information systems. Also included are political forces and interest groups at the local, state and federal levels. A requisite for completion of this course is meeting the requirements to be eligible to sit for the Superintendent TExES representative exam.