MKTG 4300
Procurement
Tennessee State University · UGRD · Fall 2026
1 section
Catalog description
All organizations purchase for use and some (middlemen) purchase for both use and resale. A multitude of buying principles has developed separately for each of these purposes but will be studied together in this unique course. Buying in both instances is designed to satisfy the needs of other than the one(s) doing the buying. Organizational and customer need satisfaction act as the motivations for buyers who must serve well in order to succeed.
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001
Availability not recently verifiedClass #tennessee-MKTG4300Fall 2026UGRD3 credits
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