PSY 382
PSYCHOLOGY OF THE CONSUMER
SUNY Buffalo State University · UGRD · Fall 2026
1 section
Catalog description
Prerequisite: PSY 101, grade of C. Psychology of consumer behavior; psychological theory and measurement techniques as tools for understanding consumer behavior. Relevant material from learning, perception, attitude formation, personality, and motivation literature as it describes consumer decision making. Offered occasionally.
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001
Availability not recently verifiedClass #suny_buffalo_2-PSY382Fall 2026UGRD3 credits
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