BUS 330
MARKETING MANAGEMENT
SUNY Buffalo State University · UGRD · Fall 2026
1 section
Catalog description
Prerequisite: BUS 320, business major. Marketing-oriented thinking in today's competitive environment; analyzing needs, identifying opportunities, bringing valued offers to targeted customer groups; analyzing, planning, implementing, and controlling marketing strategies. Includes recent themes: customer relationship management, technology/Internet revolution, brand building, and global marketing from a marketing manager's perspective. Offered every semester.
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001
Availability not recently verifiedClass #suny_buffalo_2-BUS330Fall 2026UGRD3 credits
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