Digital Foundations & AI for Entrepreneurs

Catalog description

This course equips aspiring entrepreneurs with the practical tools and systems needed to build a strong digital foundation for their ventures. Students will learn how to establish core digital infrastructure, including domain management, website creation, and professional email setup, with an emphasis on making smart, cost-effective technology choices. The course also introduces foundational concepts in digital platforms and data ownership to help entrepreneurs maintain control over their online presence. In the second half of the course, students explore how artificial intelligence tools can accelerate business creation and operations, including using AI for content generation, workflow automation, research, and customer engagement. Through hands-on projects and real-world examples, students will build a durable digital foundation that supports long-term business growth.