MKT 315

Business Logistics Management

Strayer University-Georgia · UGRD · Fall 2026

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Examines the components and configuration of supply chains in support of marketing and retailing operations. Reviews the considerations for aligning the supply chain configuration to the overall marketing strategy. Analyzes considerations for material sourcing; inventory management; distribution channel configuration; forecasting; and supply network coordination, channel performance monitoring, technology applications and supply chain design options.

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Class #strayer_georgia-0394Fall 2026UGRD4.5 credits
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