Applying AI Strategies to Win in Business

Catalog description

Jack Welch said, “If the rate of change outside the organization is faster than the rate of change on the inside, the end is near.” In a global marketplace, organizations that once firmly held significant defensible shares of the market are being continuously threatened by new innovations from their competitors. This course explores how AI can promote new ways of thinking and improve strategic decision-making. Students will learn about AI-enabled innovation processes, such as generative design, deep learning, reinforcement learning, and advanced analytics. Students will work on real-world projects to apply AI techniques to solve strategic business challenges.