MKTG 3210

MARKETING RESEARCH

Stockton University · UGRD · Fall 2026

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Marketing research is concerned with the acquisition and analysis of data which provides marketers with the information necessary for decision making and the effective planning, analysis and control of the business enterprise. Major emphasis is on the understanding of the modern research process. Students undertake a comprehensive research project.

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Class #stockton-MKTG3210Fall 2026UGRD4 credits
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