Design for Behavior Change

Catalog description

Over the last decade, tech companies have invested in shaping user behavior, sometimes for altruistic reasons like helping people change bad habits into good ones, and sometimes for financial reasons such as increasing engagement. In this project-based hands-on course, students explore the design of systems, information and interface for human use. We will model the flow of interactions, data and context, and crafting a design that is useful, appropriate and robust. Students will design and prototype utility apps or games as a response to the challenges presented. We will also examine the ethical consequences of design decisions and explore current issues arising from unintended consequences. There will be an additional required Studio/Lab scheduled when class begins.