How to Communicate Science: The Tools and Responsibilities of Public Engagement

Catalog description

Science is increasingly relevant to society, yet public understanding often falls short. Advancements in media have created new opportunities for scientists to reach the public with scientific information. However, few trainings teach how to do this responsibly and effectively. This course examines how to communicate science through feature articles, podcasts, social media, television, books, documentaries, and videos. Students will learn to accurately translate and communicate science topics in the context of theoretical and methodological approaches, and to apply these tools in an original way to generate a high-quality outreach piece by the end of the course.