BUSM 310
Business Analytics
Springfield College · UGRD · Fall 2026
Catalog description
Analytics has been defined as the extensive use of data, statistical and quantitative analysis, explanatory and predictive models, and fact-based management to drive decisions and actions. This course utilizes technology to transform data into actions through quantitative analysis. It emphasizes not only modeling decision problems, but also some important concepts relating to how one solves them. The course is divided into two areas through computer applications: Basic statistical analysis and modeling. (e.g., linear and non-linear regression) Quantitative analysis of business problems requiring decision making The modules cover techniques in which it is possible to examine (perhaps after some approximation) all the possible outcomes of an uncertain situation.
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