MKT 630

Market Research

Southern New Hampshire University · UGRD · Fall 2026

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In this course, students will apply project management techniques to plan effective market research. Students will develop skills to design customer journeys that align with customer segment data and business objectives. Additionally, students will confidently recommend customer journey enhancements to drive impactful business results.

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Class #southern_new_hampshire-MKT630Fall 2026UGRD3 credits
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