Sales Negotiation

Catalog description

In this course, students will explore negotiation strategies, tactics, and principles across various contexts, including Consumer-to-Consumer (C2C), Business-to-Consumer (B2C), and Business-to-Business (B2B) scenarios. They will develop negotiation skills through simulations, debriefings, and interactive exercises. By engaging in individual and team-based negotiations, students will refine their ability to communicate effectively and achieve successful outcomes.