MGT 140
ADVERTISING
South Orange County Community College District · UGRD · Fall 2026
1 section
Catalog description
This course examines the role of advertising in business and introduces an integrated approach to market communications. The course analyzes the various forms of communication, including print, radio and broadcast advertising; sales promotion; public relations; and direct response marketing. It also explores influences on consumer and business audiences, as well as basic strategies for research; media planning and buying; ad creation; and the role of advertising agencies. MGT 140 was formerly offered as MGT 235.
Sections
Current meeting, instructor, credit, and enrollment details
001
Availability not recently verifiedClass #south_orange_county_district-2264Fall 2026UGRD3.0 credits
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