MCOM 442

Integrated Marketing Communication (C)

University of South Dakota · UGRD · Fall 2026

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The capstone course of the advertising sequence. Use case study method and develop complete integrated communication plan for client. Make formal advertising campaign presentation. Prerequisites and Corequisites Course prerequisites: MCOM 342 and MCOM 400 and [ MCOM 341 or MCOM 371 ] Note (C) denotes common course

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Class #south_dakota_2-MCOM442Fall 2026UGRD3 credits
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