MCOM 371

Advertising Copy and Design (C)

University of South Dakota · UGRD · Fall 2026

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Discussion of principles and techniques for developing creative campaigns. Laboratory assignments apply thinking, design, and writing skills to creative problems for different media and different targets. Encompasses creative development for all advertising media. Prerequisites and Corequisites Course prerequisites: MCOM 220 or MCOM 370 - Advertising Principles (C) Note (C) denotes common course

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Class #south_dakota_2-MCOM371Fall 2026UGRD3 credits
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