AA 312

- Engaging and Developing Audiences for the Arts

Skidmore College · UGRD · Fall 2026

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An examination of how to engage communities through the arts while raising the profile of artistic work. Students will explore the history of marketing the arts as well as current methods and tools used to communicate and activate the arts for audiences. The course will teach students how to authentically entangle the artistic work of individual artists and organizations into the life of a community while also increasing funding and earned income for the arts.

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Class #skidmore-0221Fall 2026UGRD3 credits
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