MARK 206
CONSUMER BEHAVIOR
Sistema Universitario Ana G. Mendez · UGRD · Fall 2026
1 section
Catalog description
This course presents consumer behavior and its effect and importance in the planning, development, and implementation of marketing strategies and decision making. Models, theories, and concepts that help to understand, evaluate and predict consumer behavior are studied. It thus promotes practical applications of these concepts to modern marketing situations.
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Current meeting, instructor, credit, and enrollment details
001
Availability not recently verifiedClass #sistema_universitario_ana_g_mend-2474Fall 2026UGRD3 credits
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