MKT 476
Marketing Strategy
The University of Scranton · UGRD · Fall 2026
1 section
Catalog description
The theme of this course is building effective marketing strategies through integrated decision-making. Emphasis is on different decision models within functional areas such as demand analysis, consumer research, product and promotion management, etc.
Sections
Current meeting, instructor, credit, and enrollment details
001
Availability not recently verifiedClass #scranton-MKT476Fall 2026UGRD3 credits
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