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Marshall University · 3 credits · UGRD

Scope and importance of market and distribution research; product, package, brand analysis and social impact; consumer, industrial and institutional surveys, quantitative and qualitative analysis of market data; situation analysis, sampling, tabulation and presentation methods.
Fall 2026 · 1 section
Aug 17 – Dec 11
| Section | Days & time | Location | Instructor |
|---|---|---|---|
| 101Class #2723 | Tu Th · 9:30 – 10:45 AM | SBUS 209 | Alexander, Liz |