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MKT 425Marketing Analytics PR : ( MGT218 Minimum Grade D , or STA225 Minimum Grade D , or MTH225 Minimum Grade D , or MGT318 Minimum Grade D , or IST130 Minimum Grade D , or EDF417 Minimum Grade D , or PSY223 Minimum Grade D , or SOC345 Minimum Grade D ), and MKT340 Minimum Grade D
Marshall University · 3 credits · UGRD
Catalog
Students analyze data to make marketing decisions regarding segmentation and target market selection, product positioning, brand choice, customer relationship management, pricing, customer lifetime value, and other areas.
Recent sections
Fall 2026 · 1 section
Aug 17 – Dec 11
| Section | Days & time | Location | Instructor |
|---|---|---|---|
| 101Class #2719 | Mo We · 2:30 – 3:45 PM | SBUS 310 | Ouyang, Lei |