MGT 135Principles of Marketing

Irvine Valley College · 3.0 credits · UGRD

Catalog

This course is an introduction to the marketing system as it functions within the economy. Course topics include product development, pricing, distribution, and promotion. Students will analyze case studies, examining strategies and tactics that reflect current developments in marketing.

Recent sections

Fall 2026 · 1 section

Aug 17 – Dec 16

Section	Days & time	Location	Instructor
73437Class #73437	Time not published	ONLINE	J. Russo