MKTG 361

Dig Mktg Research Metrics

Saint Xavier University · UGRD · Fall 2026

1 sectionNo open sections · 1 checked
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Catalog description

Students will learn to be effective marketers through using analytical tools to measure and implement digital strategies. Students will gain experience managing online marketing budgets, identifying ROI of online marketing, targeting online consumers, and measuring online consumer behaviors (website hits, social media posts, online engagement etc...).

Sections

Current meeting, instructor, credit, and enrollment details

Updated 6 hours ago

01

FullSeats: 30/30 seats Last recorded: Aug 15, 2026, 2:41 PM
Class #8735Fall 2026UGRD3.0 credits
0 available30 enrolled30 capacity1 waitlist
Days & times
T/Th 11:00 AM-12:20 PM
Meeting dates
Aug 24 – Dec 12
Location
Graham School of Management GS106
Instructor
Dr. Vincent J. Cicchirillo, Ph.D

Section notes

Instructional method: Lecture

Details checked 6 hours agoSeats checked 6 hours ago
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