Applied Research Methods

Catalog description

In this course, students will learn about research methods that commonly applied in conducting research in an organizational setting that fall under the paradigm of action research. Areas of focus include data collection, analysis, and synthesis and dissemination of results. Students will learn the strengths and weaknesses of different types of data (e.g., subjective self-report, bottom-line performance data, market data), forms (or formats) (qualitative vs. quantitative), and methods. Additionally, students will learn how to evaluate the credibility of data and how to use data from multiple sources to make informed decisions.