MKT 618

Int'l Prod Develop & Brand Mgt

Saint Joseph's University · UGRD · Fall 2026

1 section

Catalog description

Students will be exposed to a variety of planning concepts and tools that are available to managers to assist with the creation and management of products and services for the international market. In addition, this course examines brand equity and brand management from a global perspective.

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Current meeting, instructor, credit, and enrollment details

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Class #saint_joseph_s-MKT618Fall 2026UGRD3 credits

Days & times: No scheduled meeting time
Meeting dates: —
Location: —
Instructor: Staff

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