PR 06355Public Relations/Advertising Law and Ethics

Catalog

The course will give students a broad perspective into law and ethics as they relate to the public relations and advertising professions. Specifically, the course will familiarize students with the "Code of Professional Standards" of the Public Relations Society of America and with major laws governing advertising, broadcasting, publishing and speaking. The course will also focus on First Amendment Law and examine business case law that pertains to public relations and advertising. Students will develop ethical stances about communication and will improve in judging ethically unclear situations.