PR 06310

Introduction to Public Relations/Advertising Research

Rowan University · UGRD · Fall 2026

4 sections3 open now
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Catalog description

The course studies both qualitative and quantitative research methods necessary for success in the fields of public relations and advertising. Emphasis is placed on evaluation of secondary searches, individual and group interviews, media audience measurements, market structure, segmentation and usage studies, and tracking studies.

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Current meeting, instructor, credit, and enrollment details

Updated 2 hours ago

1

5 openSeats: 20/25 seats Last recorded: Aug 7, 2026, 4:50 PM
Class #43101Fall 2026UGRD
5 available20 enrolled25 capacity0/0 waitlist
Days & times
TR 1400-1515
Meeting dates
Sep 1 – Dec 17
Location
James Hall 3114
Instructor
Hong, Seoyeon
Details checked 2 hours agoSeats checked 2 hours ago

2

6 openSeats: 19/25 seats Last recorded: Aug 7, 2026, 4:50 PM
Class #43103Fall 2026UGRD
6 available19 enrolled25 capacity0/0 waitlist
Days & times
TR 1230-1345
Meeting dates
Sep 1 – Dec 17
Location
James Hall 3114
Instructor
Hong, Seoyeon
Details checked 2 hours agoSeats checked 2 hours ago

3

FullSeats: 20/20 seats Last recorded: Aug 7, 2026, 4:50 PM
Class #43105Fall 2026UGRD
0 available20 enrolled20 capacity0/0 waitlist
Days & times
TR 1100-1215
Meeting dates
Sep 1 – Dec 17
Location
301 High Street 216
Instructor
Uddyback, Lenore
Details checked 2 hours agoSeats checked 2 hours ago

4

24 openSeats: 1/25 seats Last recorded: Aug 7, 2026, 4:50 PM
Class #43106Fall 2026UGRD
24 available1 enrolled25 capacity0/0 waitlist
Days & times
No scheduled meeting time
Meeting dates
Oct 27 – Dec 21
Location
Instructor
FitzGerald, Jonathan
Details checked 2 hours agoSeats checked 2 hours ago
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