ADV 04432Media Planning

Rowan University · UGRD

Catalog

Students study media as social and economic forces in our society; the course examines major media with emphasis on comparative value in regards to cost, audience, production problems, time factors, product stability and cost effectiveness. Students get considerable actual practice in media planning activities. A research unit is included.

Recent sections

Fall 2026 · 2 sections

Sep 1 – Dec 17

Section	Days & time	Location	Instructor
1Class #42983	Mo We · 11:00 AM – 12:15 PM	301 High Street 216	O'Brien, Thomas
2Class #42985