Chasing Rainbows: Entertainment Distribution

Catalog description

As a student of entertainment, you will be entering the workforce at a time of major change in the way entertainment is produced, distributed and monetized. This course will focus on the big picture realities of today’s entertainment media industry with an emphasis on the economic, technological and consumer forces that influence the creation and distribution of creative content. From the fracturing of the traditional studio system to the promise and pitfalls of new media platforms such as Netflix, Amazon and YouTube, students will gain an understanding of the issues and opportunities that exist in today’s entertainment marketplace.