Social and Web Analytics

Catalog description

From the social computing perspective, user interactions create user-generated content. Examples of user-generated content include blogs and wikis, reports of location, activity, plans and schedules, and patterns of interaction. This course will provide students with the knowledge and tools to extract information from user-generated content and to use this information to build user-centric applications with high degrees of personalization. Through development projects, students will gain experience using social network APIs and with developing social-oriented mashups. Security and privacy concerns are emphasized.