Visual Communication

Catalog description

This course introduces students to the theory and practice of visual communication design. Students will learn how to critique, evaluate, and edit visual communications with specific audiences in mind. Possible topics include the elements and principles of design, color theory, visual perception theories, typography, symbols, brand identity, logos, propaganda, and information design in both current and historical contexts. Readings and viewings of relevant films may be required components of the course. Assignments will afford students opportunities to analyze and critique visual communications for various professional environments.