COMS 444

Media Management

Radford University · UGRD · Fall 2026

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Instructional Method: Three hours lecture. Prerequisites: COMS 130 (with a grade of “C” or better) and COMS 330 (with a grade of “C” or better), or permission of instructor. Examination of duties, responsibilities and skills necessary for efficient management of media. Emphasis placed on economic contingencies, media law, advertising, ratings, physical systems procurement and personnel decision-making.

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Class #radford-0480Fall 2026UGRD3 credits
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