MKG 48800
Advanced Selling
Purdue University Northwest · UGRD · Fall 2026
Catalog description
This course deepens student knowledge and application of the sales process and builds upon the skills learned in the Personal Selling class. Students will hone their selling skills through research driven sales call preparation, complex sales role-plays, and engagement in real world sales calls. Prerequisite(s): (MKG 33300 FOR LEVEL UG WITH MIN. GRADE OF C- OR MKG 43300 FOR LEVEL UG WITH MIN. GRADE OF C- ) Experiential Learning (EXL): Yes Course Learning Outcomes Students will: 1. Network with leads and prospect for new professional relationships. 2. Conduct industry research, create value-added solutions, and engage effectively in real world sales calls. 3. Manage their own time and sales activities. View Class Schedule
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