Strategy For Competitive Advantage

Catalog description

to 4.00. Concepts and methods that integrate previous training in functional areas of management. The perspective is that of the general manager charged with directing the total enterprise. Emphasis is given to formulation and implementation of strategy. Prerequisites: MGMT 61300 and MGMT 62000. Prerequisite(s): MGMT 61300 FOR LEVEL GR WITH MIN. GRADE OF D- AND MGMT 62000 FOR LEVEL GR WITH MIN. GRADE OF D- Course Learning Outcomes 1. Understand why some industries are by nature more profitable than others. 2. Understand why some firms perform consistently better than others. 3. Understand why single-business firms can perform even better when they are part of a diversified firm. View Class Schedule