Graphic Dsgn II:Identity&Brang

Catalog description

P: AD 20502 with grade of C- or better, and in a program of the Department of Art and Design. This course will focus on the fundamentals of branding and how to create visual identities that extend past simple logo design. Students will research companies and products and craft specific, informed narratives with Illustrator-based designs in order to target appropriate audiences. Minimum grade of C- required to count towards any program of the Department of Art and Design.