PSIC 4047

PSYCHOLOGY OF THE CONSUMER

University of Puerto Rico-Arecibo · UGRD · Fall 2026

1 section

Catalog description

Begins the study of the psychology of the consumer as is applicable in Puerto Rico. The following areas are examined among others: models of consumer behavior, the needs of the consumer, protection of the consumer, TV ratings, industrial promotion and evaluation of the promotion.

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Class #puerto_rico_arecibo-0399Fall 2026UGRD3 credits

Days & times: No scheduled meeting time
Meeting dates: —
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Instructor: Staff

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