INTERMEDIATE PHOTOGRAPHY

Catalog description

Pre -requisite: COMU 3021. The course is designed as a continuat ion of the course Photographic Process I. Technical and creative processes of modern photography will be applied to produce work of professional and commercial quality. Artistic photography will be emphasized. COMU 3016: PUBLIC RELATIONS, three (3) cred its, three (3) contact hours per week. Introduction to basic public relations principles in today’s society. The steps to develop successful campaigns to profit and non-profit organizations are studied. Theoretical public relations concepts are emphasized: planning and administration, ethics and research and communication and public opinion. In addition, public relations are portrayed as a constant study area according to social trends. The course prepares students to manage organizational crisis, public opinion control, laws that regulate the discipline, integration to related areas such as marketing and advertising, specific audiences and emerging social trends. COMU 3017: WRITING FOR STRATEGIC COMMUNICATION. Three (3) credits, three (3) contact h ours per week.