This survey course presents the concepts, principles and functions of marketing in the dynamic business and economic environment. Emphasis is on the understanding of channels of distribution, marketing costs, motivations, and pricing. Planning policies and strategies also are studied, and casework is used as a supplement.
Recent sections
Fall 2026 · 6 sections
Aug 17 – Dec 10
Section
Days & time
Location
Instructor
35AClass #83440
Days & timeTime not published
LocationOff-Campus
InstructorTo Be Announced
35A notes: Instructor not yet assigned in the official SIS; Instructional method: Lecture; Orientation
35BClass #83441
Days & timeTime not published
LocationOff-Campus
InstructorTo Be Announced
35B notes: Instructor not yet assigned in the official SIS; Instructional method: Lecture; Orientation
35CClass #83442
Days & timeTime not published
LocationOff-Campus
InstructorTo Be Announced
35C notes: Instructor not yet assigned in the official SIS; Instructional method: Lecture; Orientation
35DClass #83443
Days & timeTime not published
LocationOff-Campus
InstructorTo Be Announced
35D notes: Instructor not yet assigned in the official SIS; Instructional method: Lecture; Orientation
35EClass #83444
Days & timeTime not published
LocationOff-Campus
InstructorTo Be Announced
35E notes: Instructor not yet assigned in the official SIS; Instructional method: Lecture; Orientation