Golf Operations Management

Catalog description

The course will focus on business planning, budgeting, inventory management, and financial controls within golf operations. RPTM 360 Golf Operations Management (3)The primary purpose of this course is to prepare a student in the fundamentals of retail management pertaining to effectively operating a golf shop. Although successful retail management of a golf shop requires many different considerations, this course specifically emphasizes the planning and controlling of both the operational and merchandising effort. The first objective is to teach the student about the planning process that is necessary to effectively manage a retail business. The second objective is to provide a student with an understanding of the practices and procedures in operating a golf shop. The third objective is to teach the student effective merchandising and pricing techniques. Main topics typically include: Types of plans that are needed in order to operate a retail business effectively; Developing strategic plans and business plans; Effective merchandising techniques for purchasing, pricing and selling; Planning techniques concerning both the purchasing and selling process; Quantitative open-to-buy planning as well as effective assortment planning procedures; Vendor selection and relations as well as negotiable terms of sale; Techniques regarding pricing, merchandise presentation and promotion. This is a required course for RPTM majors in the Golf Management Option. It is usually scheduled during the student's sixth semester. Students from other majors may enroll after RPTM majors have registered.