Organizational Innovation and New Venture Development

Catalog description

Advanced study of the process of innovation from an organizational perspective. Includes analyses of individual, organizational, and environmental variables. The subject of MNGMT 514 is the process of innovation in organizations and the factors associated with its successful implementation. Among the topics covered are the creative process as the wellspring of innovation and elements of organizational architecture (structure and culture) that influence the process of innovation. Entrepreneurial strategy is discussed as a means for creating competitive advantage through innovation. During the last third of the course, students will develop a new venture model for an innovation by applying the concepts developed in the first part of the course. New venture models will be developed using collaborative learning groups established at the beginning of the course.