MKTG 554
Research Methods in Marketing
Pennsylvania State University-Lehigh Valley Campus · UGRD · Fall 2026
1 section
Catalog description
Philosophical, methodological, and measurement issues involved in designing, conducting, analyzing, and interpreting research in marketing.
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001
Availability not recently verifiedClass #pennsylvania_penn_lehigh_valley-MKTG554Fall 2026UGRD3 credits
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