Emerging Trends, Technology, and Corporate Innovation

Catalog description

This course explores emerging trends and disruptors in technology and industry that create new markets and influence decision making, product development, business models, and business practices associated with innovation. This course covers the major areas of concern that affect disruptive innovation and examine the role of disruptive innovation in fostering new business ventures. Specific examples of disruptive innovation will be analyzed. Students will gain insight into how breakthroughs in technology, science, and business modeling play out in establishing new products and markets. Students will be exposed to, and investigate, the best practices of key industries (e.g., healthcare, manufacturing, banking, retail, etc.) and organization functions (e.g., marketing, finance, research and development, sales, etc.) as they relate to fostering and supporting innovation and entrepreneurship in a business enterprise. Students will learn the importance of taking an interdisciplinary approach to thinking about and planning innovation projects and programs, in terms of both internal and external forces.