MBAS 290
Strategic Management.
University of the Pacific · UGRD · Fall 2026
Catalog description
This course focuses on the processes by which managers’ position their businesses to create and sustain an advantage relative to rivals in the face of uncertainty, rapid change, and competition. Strategy involves understanding the utility of different choices and tradeoffs – choosing what not to do is an important as choosing what to do. As a result, the course will expose you to a variety a tools, frameworks, and concepts for analyzing a firm’s strategic position and the environment in which it is operating. By focusing on the factors that make some strategic positions strong and viable, students will develop the ability to evaluate the effects of changes in resources and capabilities, industry forces, macro-environmental forces, and technology on industry structure and firm behavior and, in turn, on a firm’s opportunities for creating, capturing and sustaining superior value relative to rivals.
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