BUSI 144
Sport Marketing and Promotions.
University of the Pacific · UGRD · Fall 2026
1 section
Catalog description
This course focuses on four aspects of sports marketing: 1)marketing of sport products, 2) using sport as a marketing tool, 3) sport organizations’ use of public relations, and 4) the role of technology in sport marketing and public relations. Prerequisites: BUSI 107 with a “C” or better and sophomore standing.
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001
Availability not recently verifiedClass #pacific-0423Fall 2026UGRD4 credits
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