BUSI 141

Marketing Research.

University of the Pacific · UGRD · Fall 2026

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Students study the concepts and techniques useful in the solution of marketing problems and in the identification of marketing opportunities. This course emphasizes the design of information acquisition and the evaluation and interpretation of research findings. Prerequisites: BUSI 107 and MATH 037 with a "C" or better. Junior standing.

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Class #pacific-0420Fall 2026UGRD4 credits
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