MCA 309

Sports Media

Pace University · UGRD · Fall 2026

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The seminar course examines the basic principles and theories of sports communication including print media, broadcast media, advertising, public relations, and new technologies. Special attention is paid to the role media plays in audience perceptions of sports. Students will use critical thinking skills through class discussions and assignments as well as group and individual presentations to explore how the media covers sports in America.

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Class #pace-MCA309Fall 2026UGRD3 credits
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